Lead Generation Specialist


United States Remote

Full time

Jun 3

The LGS is a trusted resource that works to develop relationships between prospects and sales reps, acting as the liaison, while scheduling and executing initial meetings for the client. The primary job of a Lead Generation Specialist is to locate, assess, and secure qualified meetings with targeted prospects across the US and Canada.

Lead Generation Specialist Responsibilities:

  • Outbound B2B cold calling using a dialer
  • Schedule introduction meetings with targeted prospects (as specified by the client)
  • Send and monitor calendar invites/ emails
  • Manage the status of scheduled meetings until they are held, confirmed, or rescheduled
  • Communicate with clients and prospects via email, phone, and text
  • Enter contact information & call notes in CRM & Salesforce
  • Research contacts/companies using Zoominfo, ensuring prospect information is accurate
  • Provide exceptional customer service
  • Perform with a high level of focus, organization, and competitiveness
  • Multi-task between different applications and software tools
  • Collaborate with manager/team & provide client feedback

Lead Generation Specialist Requirements:

  • High School Diploma or equivalent.
  • Ability to multitask and remain calm under pressure
  • Experience in technology a plus
  • Experience with using salesforce.com and able to use Excel/Google sheets
  • Exceptional interpersonal, client service, problem-solving, verbal & written communication, and conflict resolution skills.
  • Coachable
  • Decisiveness and attention to detail.
  • Proficiency with necessary technology, including computers, software applications, phone systems, etc.
  • Polite, professional phone/meeting presentation

Seniority Level

  • Entry level


  • Marketing and Advertising

Employment Type

  • Full-time

Job Functions

  • MarketingSales

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